Economy
Why the same mattress has different names in every store
HERE’S THE INTERESTING PART
Trying to comparison-shop for a bed is a psychological thriller orchestrated by an evil syndicate of sleep merchants. Manufacturers give the exact same mattress a different name for every retail chain, ensuring you can never definitively prove it’s the same product. It’s a brilliant, borderline sociopathic strategy to guarantee you always pay the maximum possible markup.
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