A closer look
Samsung secretly manufactured the highly praised retina display panels for early models of the Apple iPad, meaning the most gorgeous component of Apple's flagship tablet was heavily reliant on the hardware production of their biggest global rival. While their respective marketing departments were aggressively roasting each other in multi-million dollar television commercials, their supply chain executives were quietly signing massive logistical contracts behind closed doors to keep the electronic ecosystem functioning. Apple heavily markets its sleek California design aesthetic to justify its exorbitant price tags, but cracking open the aluminum chassis reveals a chaotic patchwork of components sourced directly from the exact same factories that build Android devices. It just proves that the fierce corporate brand loyalty consumers passionately defend on social media is basically a localized illusion, masking a highly incestuous global technology supply chain where everyone is secretly sleeping with the enemy
