A closer look
Despite the pervasive 'finance bro' stereotype screaming about crypto on a podcast, the actual bedrock of American wealth is heavily female. Thanks to rising boardroom representation and the fact that women statistically outlive men, women currently manage over $31 trillion in assets. Yet, the vast majority of legacy financial institutions still market their wealth management services almost exclusively to men. It’s a hilarious oversight by an industry supposedly obsessed with finding where the money lives.
