Culture & entertainment
Los Angeles robotics startup Brud orchestrated an elaborate digital kidnapping of their own CGI Instagram model Lil Miquela by fabricating a corporate rivalry where another…
HERE’S THE INTERESTING PART
Why pay for real celebrity drama when you can just program it in Maya? The virtual influencer economy realized early on that perfection is incredibly boring. To cultivate rabid fan engagement, these companies engineer entirely fake hacking scandals between pixels, tricking millions of followers into intensely debating the emotional wellbeing of rendering files.
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