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The Smart car began as a Swatch CEO's idea

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If your car looks like a roller skate, there's a good reason for it. Nicolas Hayek, the mastermind behind Swatch watches, wanted to build a vehicle that was just as colorful, cheap, and disposable. He pitched the 'Swatchmobile' to Volkswagen, who laughed at him, before Mercedes-Benz finally caved. The result was the Smart car, proving that clockmakers should probably stick to your wrist, not the fast lane.

The Smart car began as a Swatch CEO's idea
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