A closer look
When that terrible pop anthem gets stuck on an infinite loop, your jaw is the only exit strategy. Earworms hijack the brain's auditory cortex, essentially tricking your brain into 'singing' the song internally. Chewing gum engages the exact same vocal articulatory motor planning pathways used for speech. By furiously chewing, you literally interrupt your brain's ability to mentally sing, finally granting you sweet silence.






