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T-Mobile claims ownership of a shade of magenta

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Imagine waking up and deciding you own a color on the visible light spectrum. T-Mobile’s parent company, Deutsche Telekom, holds a trademark on the specific shade of magenta they use, and they actively sue small businesses, tech blogs, and rival carriers for daring to use a similar pinkish-purple. It’s a ruthless enforcement of visual branding that essentially privatizes a chunk of the rainbow.

T-Mobile claims ownership of a shade of magenta
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