Economy
The sock puppet that burned through millions in dot-com money
HERE’S THE INTERESTING PART
The epitome of 1999 tech delirium was a dog sock puppet with a microphone. Pets.com had no viable business model and lost money on almost every bag of dog food they shipped, yet venture capitalists threw millions at them. They spent a fortune on a Super Bowl ad, went public, and then spectacularly went bankrupt less than a year later, wiping out massive fortunes overnight.
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