A closer look
Because if there's one thing capitalism excels at, it's manufacturing fake outrage to drive sales. To promote their 2010 hack-and-slash game 'Dante’s Inferno,' EA secretly paid a group of actors to aggressively protest their own booth at E3. The actors held signs saying 'Hell is not a video game' and 'Trade in your PlayStation for a PrayStation.' The real Christian groups were actually furious—not about the game, but about being impersonated by a soulless corporation.






