A closer look

It only took half a century for the world's most famous spy franchise to hire someone who didn't remember its premiere. Craig was born in 1968, six years after Sean Connery first ordered a martini in 'Dr. No'. Every actor before him had been breathing oxygen when the franchise started. It’s a gentle reminder that Hollywood will keep rebooting the exact same intellectual property until the heat death of the universe, and eventually, we’ll have a Bond born after the iPhone.