Psychology
Smelling vanilla instantly reduces human anxiety levels in a highly measurable and clinical environment
HERE’S THE INTERESTING PART
Bath and Body Works is secretly a neurological pharmacy. The olfactory nerve is directly connected to the brain's emotional center, completely bypassing logical thought. The scent of vanilla naturally mimics the soothing pheromones associated with maternal comfort, instantly sedating your panicked nervous system without you even realizing you are being chemically pacified.
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