A closer look

Even when wallets tighten around the world, there’s one digital coin fountain still splashing: mobile gacha games. Like carnival machines filled with shimmering prizes, these apps entice players to spend 'just one more pull' in hopes of summoning a rare hero or glittering blade. What’s astonishing is that a small group of so-called 'whales'—players who spend extravagantly—are actually doubling down. While others cut corners in real life, these fans fuel record profits, as if their favorite games were lifeboats rescuing them from reality. The irony sparkles: in tough times, fantasy can be valuable enough that people treat it like gold.