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The party game that turns Roxanne into a drinking cue

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Ivan Pavlov used bells to condition dogs, but modern partygoers use an iconic song to condition themselves. By assigning specific drinking commands to the words 'Roxanne' and 'red light,' participants bypass conscious thought entirely. Within minutes, simply hearing the raspy voice of Sting triggers an involuntary physical reaction to consume liquid, proving human programming is surprisingly easy.

The party game that turns Roxanne into a drinking cue
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