Brief exposure to freezing cold water dramatically increases the production of white blood cells and spikes dopamine levels by up to two hundred and fifty percent, providing an immense boost to your immune system.

A closer look

Brief exposure to freezing cold water dramatically increases the production of white blood cells and spikes dopamine levels by up to two hundred and fifty percent, providing an immense boost to your immune system. Shocking your system with icy water activates your sympathetic nervous system, forcing your body to adapt to the extreme stress by making you infinitely more resilient to illness and reducing your daily anxiety. Despite this massive array of scientifically proven physiological benefits, convincing a normal human being to turn the shower dial to freezing cold at seven in the morning is nearly an impossible feat. We would much rather stand in scalding hot water until our skin turns bright red and our bathroom looks like a Victorian steam room, willingly trading long-term cellular health and mental toughness for exactly ten minutes of comforting artificial warmth before rushing to work