Culture & entertainment
The “Blade Runner curse” that followed its billboards
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Ridley Scott just needed neon signs to light up his dystopian sets, but he accidentally created a legendary corporate jinx. Almost every real-world megalithic company prominently featured on the glowing billboards of Blade Runner—like Atari, Pan Am, and RCA—suffered massive financial ruin or total bankruptcy shortly after the film released, giving birth to the infamous "Blade Runner Curse."
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