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Spider-Man sold 3.3 million PS4 copies in its first three days
Games

Spider-Man sold 3.3 million PS4 copies in its first three days

The 2018 game gave players an original story and an open-world New York to swing through. Its opening demonstrated how a superhero could draw a huge paying…

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Corporate product placement actively costs massive millions
Games

Corporate product placement actively costs massive millions

A prominently placed energy drink in a game cutscene can be a paid brand sponsorship, not an incidental prop.

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Batman Arkham Asylum holds records for highest rated title
Games

Batman Arkham Asylum holds records for highest rated title

It helped overturn the reputation of comic-book games as disposable tie-ins, showing that a licensed adaptation could be critically acclaimed.

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Why investors are hoarding old game cartridges
Games

Why investors are hoarding old game cartridges

Some investors see old cartridges as assets to resell for profit, storing them in climate-controlled vaults. Their speculation has turned a casual hobby into…

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Disney Infinity plastic figures generated over one billion
Games

Disney Infinity plastic figures generated over one billion

The toy-to-life game used physical figures to unlock digital content, giving players a reason to buy toys even when they already owned the game disc.

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Better digital services can beat piracy
Games

Better digital services can beat piracy

When digital stores are more convenient, consumers may choose to pay rather than download illegally. Piracy can reflect poor access, not just an unwillingness…

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When marketing costs more than making the product
Games

When marketing costs more than making the product

Publishers sometimes spend more promoting a release than creating it, betting that a big campaign can matter more to sales than the product itself.

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PewDiePie built a media empire strictly off playing on camera
Games

PewDiePie built a media empire strictly off playing on camera

His dramatic reactions to independent games became the draw, showing how on-camera play could attract an audience without traditional high production.

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Nearly half of gaming's money was on phones
Games

Nearly half of gaming's money was on phones

Newzoo's 2023 market report projected about $90.5 billion in mobile-game spending, or 49% of the global games market. That was almost as much as consoles and…

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Skylanders practically pioneered the lucrative toys to life
Games

Skylanders practically pioneered the lucrative toys to life

Players placed a physical figure on a portal to bring it into the game, making toys part of the gameplay. Kids could end up needing a pile of figures to…

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Subscription services for online access generate massive cash
Games

Subscription services for online access generate massive cash

Some hardware makers require a monthly subscription for online play, making access to friends’ games a recurring expense.

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Why Porsche vanished from rival racing games
Games

Why Porsche vanished from rival racing games

A licensing agreement kept competing racing-game publishers from including Porsche models for nearly two decades, until they were allowed to render the cars.

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Tony Hawk refused $500,000 to keep his game royalties
Games

Tony Hawk refused $500,000 to keep his game royalties

He recalled Activision offering a buyout of future royalties when his finances had finally become comfortable enough to take a risk. Hawk kept the ongoing…

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Angry Birds became a global hit on a tiny budget
Games

Angry Birds became a global hit on a tiny budget

A small studio built the game around a simple physics mechanic, and it dominated pop culture for a decade.

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Epic's free games are a way to build your next shopping habit
Games

Epic's free games are a way to build your next shopping habit

Giveaways bring people into the store and add titles to their libraries. Returning to claim another game creates another encounter with the storefront, its…

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Tomb Raider once used real-life models
Games

Tomb Raider once used real-life models

Early Tomb Raider promotions used real-life models to pose as Lara Croft, bringing the low-polygon heroine to life off-screen.

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Last of Us television series swept award shows entirely
Games

Last of Us television series swept award shows entirely

The adaptation stayed close to the game’s acclaimed story, showing that a TV version didn’t have to discard the narrative that made the original a hit.

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Google Stadia was unceremoniously completely shut down
Games

Google Stadia was unceremoniously completely shut down

Google’s streaming service was an ambitious attempt to change how people played, but the company eventually abandoned it.

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